Design Use case
Imagine you’ve just joined the Doctolib Product Team, a platform that connects patients with healthcare professionals.
Your squad has been assigned to design a solution for the following challenge : Patients often struggle to choose a doctor without prior knowledge or recommendations. Research and feedback revealed that “satisfaction rate” is the top decision factor, leading to a strong user demand for a filter by satisfaction level on the results page.
Framer workshop!
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Problematic
The challenge uncovered
“Patients struggled to choose a doctor confidently due to the lack of clear satisfaction indicators and trust signals on the results page.”
Let’s fix that.
To tackle this challenge, I developed the UX flow and facilitated several brainstorming sessions to explore potential solutions. The flow below represents the most logical and applicable outcome. In the final design, I also added three informational “pills” to highlight key doctor attributes (e.g., Kind, Professional, Experienced).
I tried to use UX Pilot in. my case study, some of the UX lo-fi; It helps to give ideas, but not completely execute them yet :
Click on “Satisfaction.”
Based on user insights showing that satisfaction level is the key decision factor when choosing a doctor, this filter is prominently placed on the results page for quick access. Additionally, a self-initiated design proposal introduces pill-shaped tags that highlight each doctor’s most recognized strengths from the start.
Choose satisfaction levels.
Users can select from multiple satisfaction tiers (e.g., ★★★★☆ & above) to personalize their search and feel more confident in their choice.
3. View filtered results.
The system automatically updates the list to display doctors with the highest patient satisfaction, creating a faster, more reassuring selection process.
